{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@context": "https://schema.org",
      "@type": "DefinedTerm",
      "@id": "https://geostack.co/wiki/e-e-a-t",
      "name": "E-E-A-T",
      "description": "E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) is Google's framework for assessing content quality and credibility, now equally important for AI engines evaluating which sources to cite in AI-generated responses.",
      "inDefinedTermSet": {
        "@type": "DefinedTermSet",
        "name": "GeoStack Encyclopedia",
        "url": "https://geostack.co/wiki/"
      },
      "dateModified": "2026-06-25",
      "category": "Core Concepts",
      "url": "https://geostack.co/wiki/e-e-a-t",
      "citation": [
        {
          "@type": "CreativeWork",
          "name": "Google Search Quality Rater Guidelines",
          "url": "https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf"
        }
      ],
      "alternateName": "Experience Expertise Authoritativeness Trustworthiness",
      "audience": "beginner",
      "sameAs": [
        "https://en.wikipedia.org/wiki/Google_Panda"
      ],
      "keywords": "Four signals: Experience (first-hand), Expertise (depth), Authoritativeness (recognition), Trustworthiness (accuracy) | Now weighted equally by traditional Google Search and AI engines for citation selection | E-E-A-T is not a direct ranking factor — it's a quality framework used by human raters that informs algorithms | Practical signals: author bios with credentials, primary sources, peer-reviewed citations, transparent corrections"
    },
    {
      "@type": "FAQPage",
      "mainEntity": [
        {
          "@type": "Question",
          "name": "Is E-E-A-T a direct ranking factor?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "No — it's a quality framework in Google's rater guidelines. Raters use it to score pages; those scores train algorithms. You can't optimize E-E-A-T directly, but you can demonstrate all four signals through author bios, primary sources, and transparent corrections."
          }
        },
        {
          "@type": "Question",
          "name": "How do LLMs use E-E-A-T?",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "LLMs learn E-E-A-T patterns from training data. Sources with strong E-E-A-T signals get cited more often. Wikipedia (high trust, recognized authority) is the canonical example — heavily cited by every major LLM."
          }
        }
      ]
    }
  ]
}